
With the growing recognition of the benefits of outdoor experiences, the sector is expanding—creating exciting career opportunities for aspiring outdoor instructors and customer service practitioners in outdoor retail. Skilled, passionate staff are essential, as how an instructor teaches or how a retail adviser supports a customer can significantly shape outdoor experiences. Our apprenticeships help learners understand the connection between people, place, and activity, while equipping them with the skills needed to support others and thrive in this rewarding field. Whether you're new to the industry or looking to upskill, we offer pathways for every stage of your journey.
What does an Outdoor Learning Professional do?
Outdoor learning professionals lead safe, educational activities in nature. Through our specialist apprenticeship, you’ll teach outdoor skills while fostering personal growth, teamwork, and problem-solving.
What does a Customer Service Practitioner for Outdoor Retail do?
Customer service practitioners help customers choose the right outdoor products—clothing, footwear, or equipment—for their needs. Your advice enhances safety, comfort, and enjoyment, whether it's selecting boots for a hike or gear for cold-weather camping.
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The benefits
Employer benefits
Apprenticeships allow employers to shape their workforce based on their specific needs. By providing targeted training and hands-on experience, employers can develop a team of skilled and competent workers who are aligned with their business goals.

Outdoor Education apprenticeships equip employers with the tools to build a team suited to the demands of the outdoor education sector. By providing hands-on training customised to real-world challenges in outdoor education, employers cultivate skilled and capable staff aligned with their organization’s mission.
- Outdoor apprenticeships are accessible for all companies large or small, and come with flexible funding. From activity leaders to pursuits managers, we can help shape your apprentices with the skills they need.
- Outdoor education apprenticeships help fill specific skills gaps with roles like activity leaders, learning coordinators, and outdoor instructors.
- Apprenticeships support staff retention due to the appeal of working outdoors and could hold the key to sustainable employment and team longevity.
- Outdoor education apprenticeships attract highly motivated individuals who have a passion for education young people in the great outdoors.
- Providing career advancement opportunities within the outdoor education setting that can benefit your work culture and provide a testament of strength and employee interest to your company.
- Outdoor education apprenticeships offer custom training in skills such as outdoor risk assessment, safety protocols, and more so employees can excel in their role.
- Outdoor education apprenticeships offer invaluable, high-quality training to help you build a strong and loyal workforce with highly trained apprentices.
Apprentice benefits
Agricultural and Farming Apprenticeships offer a range of benefits for employees which can enhance their skills, career opportunities, and personal development.

Outdoor Education apprenticeships offer a range of benefits for employees which can enhance their skills, and equip them with the experience, industry knowledge, and qualifications they need to progress in this sector.
- You’ll gain valuable qualifications and skills to excel in roles like outdoor activity instructors, activity leaders, and more, all while earning a salary and not paying tuition fees.
- In the outdoor industry, no two days are the same. You’ll get to participate in a range of exciting and adventurous activities every day. A career in the outdoors is a full-filling way of life.
- Working as an outdoor education apprentice, you will benefit from a rich work environment, spending every day in nature will improve your physical and mental wellbeing.
- Outdoor education is highly rewarding, you’ll get to improve the health and wellbeing of others and extend their personal horizons by helping people appreciate and understand the world around them.
- Learn valuable transferable skills specific to the outdoor education sector such as practical problem solving, teamwork and leadership.
- An outdoor education apprenticeship can set you up for an exciting, and sustainable career with excellent progression routes, whether you are looking to study further or climb the ranks.
- Through your apprenticeship you will have a mentor who can guide and advise you, give you feedback and help you decide what are the best steps for advancing in your hospitality career.
- You will benefit from a combination of workplace learning and classroom learning, and through STS your employer may opt to offer you an added value experiential learning course at one of our 12 training centres.
- You will experience high-quality outdoor education training by experienced trainers, setting you up for varied career opportunities in the future.
The facts
85%
of adults report that being in nature makes them happy
37,000
premature deaths are linked to physical inactivity in the UK
£22bn
is how much outdoor recreation is worth to the UK economy
3bn
is the increase in the number of outdoor-related activities participated in across the UK between 2011 and 2016.
Apprenticeship standards

Outdoor Activity Instructor Apprenticeships
Supervising and guiding children and adults in activities and pastimes.

Outdoor Activity Instructor Apprenticeships
Supervising and guiding children and adults in activities and pastimes.

Outdoor Learning Specialist Apprenticeships
Design, planning and delivery of programmes that provide learning and change using outdoor activities and experiences.

Outdoor Learning Specialist Apprenticeships
Design, planning and delivery of programmes that provide learning and change using outdoor activities and experiences.

Community Activator Coach Apprenticeships
Plan, lead and coach physical activities to support the behaviours and healthy lifestyles of people of all ages in the community.

Community Activator Coach Apprenticeships
Plan, lead and coach physical activities to support the behaviours and healthy lifestyles of people of all ages in the community.

Customer Service Practitioner (Outdoor Retail)
Providing customer service products and services for businesses and other organisations including face-to-face, telephone, digital and written contact and communications.

Customer Service Practitioner (Outdoor Retail)
Providing customer service products and services for businesses and other organisations including face-to-face, telephone, digital and written contact and communications.
The best fit
An outdoor education apprenticeship is a great fit for those who:
- are passionate about the outdoors, teaching, and adventurous activities.
- love the idea of using the outdoors to make a positive difference to others.
- are team-orientated, sociable, outgoing and understanding.
- respect the environment and recognise the importance of safety procedures.




Career opportunities
An outdoor education apprenticeship will provide the right skills and behaviours to work in a variety of roles, to name a few;
- Outdoor Activity Instructor/ Leader
- Outdoor Pursuits Manager
- Training and Development Manager
FAQS
Many apprentices are offered permanent positions with their employer upon successful completion of their apprenticeship, though this depends on the employer's needs and your performance during the program.
Upon completing your apprenticeship, you will gain a nationally recognised qualification specific to your apprenticeship program, as well as practical experience and skills in your chosen field.
Apprenticeships can take 1 to 5 years to complete. However, each of our outdoor apprenticeships may be different.
Apprentices learn a variety of skills, including:
- Outdoor leadership and group management
- Risk assessment and safety protocols
- Environmental education and interpretation
- Technical skills in activities like hiking, kayaking, or rock climbing
- Program development and logistical planning
- Communication and teaching techniques
This apprenticeship is perfect for anyone with a passion for the outdoors and education. People who aspire to become outdoor activity leaders or managers are the ideal candidates for this apprenticeship.
The value of building outdoor experiences into an expanding pool of apprenticeship opportunities
How apprenticeships are becoming widely recognised as all-round beneficial
Read more
